Pillar To Post Home Inspectors
With over 550 franchisees across North America and 25 years’ experience, Pillar To Post Home Inspectors is consistently ranked as North America’s #1 Home Inspection franchise. As an internationally recognized Brand, Pillar To Post leverages the dynamic capabilities of intelligent lead nurturing to manage their lead pipeline.
Pillar To Post Home Inspectors use AXIS’ Intelligent Lead Nurturing to grow their network of franchisees across North America. By integrating a properly configured inquiry form onto their franchising website Pillar To Post Home Inspectors captures the data they need to tailor their communications to each lead. Dynamically created email templates automatically integrate their lead data, tailoring each communication piece to their leads. As an internationally recognized brand, Intelligent Lead Nurturing facilitates brand compliance for the franchise development team while enhancing the end-user’s experience, with personalized and localized content.
By utilizing Intelligent Lead Nurturing, Pillar To Post Home Inspectors can hone in on specific categories of leads within their database. They can promote a specific opportunity or locations by segmenting their lead data and pushing relevant information to these groups. With targeted messaging, Pillar To Post can leverages their data and optimizes their email reputation.
With Intelligent Lead Nurturing, Pillar To Post consistently reactivates dead leads, helping them achieve their annual sales goals.
We like AXIS. They are bright and highly capable when working in a well partnered relationship. They hold customer success and happiness in high regard and sometimes work too hard on a project to make it right. They deliver what they commit to. I have worked with them for over 5 years and overall they have elevated our knowledge and use of customer data in our business. They work very well in collaborating with our other suppliers in using data to make our goals and visions happen so I have high regard for their professionalism and customer focus.